A vision of style and innovation in the eye of animation. This 2D animation infused with 3D effects redefined the entry of the Ploox XPercent e-cigarette with its sleek, modern and irresistibly fresh look. The colour shifts were suggested with every flavour to create the rhythm of motion that feels alive and trendsetting. This animated launch captured the pulse of the new generation where technology, taste and design ignite in sync.
